‘The role of the designer is not to imagine the future but to build it’
Partnership with Cité des Congrès de Nantes
February 16th, 2024, L'École de design Nantes Atlantique and La Cité des Congrès de Nantes have renewed their partnership agreement at the school, in the presence of A. Brochard, President and C. Guellerin, Executive General of the school, O. Le Floch, Director of Sales, Partnerships and Economic Productions at La Cité and F. Trichet, Vice-President of Nantes Métropole and Nantes Université.
During his visit to Morocco from the International University of Rabat, Christian Guellerin will be holding a conference on the theme of "Innovation and business strategy" on Thursday 8 February 2024 at 4pm.
World Design Organization is the association that best embodies the strategic and managerial dimension of design. My responsibility as Director of a higher education establishment is to work to ensure that the designers we train in our prestigious universities reach strategic positions commensurate with the importance that design has taken on in companies and in the society.
‘The entrepreneurial mindset of the designer is a central concern of training institutions. An idea is worth nothing, even the most desirable one, if it is not tested by the markets and/or society in general. It is not a question of turning all designers into company managers, as the latter have specific skills that not …
(Written for the preface to the catalog of the exhibition“Jules Verne – 20000 leagues under the sea” – Works carried out by NACAA studentssupervised by Jean Baptiste Blanc) Design questions the uses of tomorrow, it draws them, represents them, gives them form and meaning. it makes them desirable. If the ability to desire what we …
6 years ago, I published in the columns of Office and Culture an article with the provocative title “What is being human when robots are smarter than us? “. It had aroused some offended and bellicose reactions, not very well argued, however, some being able to console themselves with the definition of intelligence, the content …
Christian Guellerin (born August 9, 1961 in France) is the Executive Director of L’École de design Nantes Atlantique since 1998. The school has become one of the French and international references in design and innovation education. It has 1,650 students in France and several branches abroad (Shangai, Pune, São Paulo, Montréal and Cotonou). The institution has grown significantly under his leadership, striving to professionalize design studies and facilitate interactions between research, business and society at large. Christian Guellerin is Honorary president of Cumulus, the largest international association of universities and schools of design, art and media. The association includes 340 international institutions on 5 continents. Its headquarter is in Helsinki. He is president of France Design Education, an association of design schools whose purpose is to promote design and applied arts as training, creation, innovation and research activities. Since July 2018, Christian Guellerin is the Honorary President of the Chinese French designer’s association. He speaks at numerous conferences in France and abroad about design, strategy and innovation management. He is the author of numerous articles on design and pedagogy in France and abroad. In 2015 and 2016, he was one of the 50 personalities who make innovation in France according to the magazine “Usine Nouvelle”. In 2016, Christian Guellerin was named Knight of the National Order of Merit. He is President of Design Creative Innovation in Shanghai and President of Africa Design School in Benin, a member of DIID’s Scientific Committee, and Deputy Director and founder of NACAA, the 1st Franco-Chinese design institute in Hangzhu.
L'École de design Nantes Atlantique
Founded in 1988, L’École de design Nantes Atlantique is a partner institute of the Chamber of Commerce and Industry of Nantes-Saint Nazaire, recognized by the State, member of the Conférence des grandes écoles (top-tier French higher education institutions) and associated with l’Université de Nantes. The school trains professionals in creation and innovation in formal full-time education and continuing education. It prides itself on its unique positioning which sees design as a discipline at the crossroads between creation, strategy and management, and offers training programs with a strong professional emphasis (internships, work-study training, prospective studies, workshops, projects). The school awards the Master’s degree in design which is certified by the French Ministry of Higher Education, and the National Diploma of Arts and Design (DN MADE, equivalent to a Bachelor’s degree) through the formal education system and via a work-study program in the Apprentice Training Center (CFA) for Design and Innovation.
With a strong international development policy, L’École de design Nantes Atlantique has branches in Pune (India), Shanghai (China), São Paulo (Brazil), Montreal (Canada) and Cotonou (Benin) with Africa Design School and Africa Studio. A center for research and innovation, the school has opened 5 Design Labs, research platforms dedicated to design-led exploration of topics related to contemporary social, technological and economic changes: Care Design Lab (health & environmental and social quality of life), Food Design Lab (new eating habits), Digital Design Lab (digital innovation), City Design Lab (transition to sustainable cities) and Media Design Lab (communication and information issues). The school also develops research chairs in design.
The school welcomes 1,650 students, including 400 apprentices, and has a network of over 1,000 partner companies and 4,000 graduates.