Christian Guellerin

http://www.cumulusassociation.org/index.php?option=com_content&task=view&id=597&Itemid=35

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The Copenhagen summit only led to a stalemate: politicians failed to enforce development management laws. However, a global political consciousness came to life during this international meeting and many rivalries between States were smoothed out.
But will this make capitalism into a virtuous system? Of course it won’t! As a “techno-scientific” system capitalism fundamentally lacks an [...]

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2009 will remain a landmark in the 21st century. Two significant facts seem to foreshadow the birth of a new world; two events that could give us the creeps were we not “designers,” professionals forced to play Sysiphus, to keep building and rebuilding our environment on a daily basis. All the paradigms ruling industrial development [...]

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The environment of design schools – and of all higher education institutions – has greatly evolved over the past few years. Among all these significant mutations, 4 seem to prevail:
1/ The “globalization” of social and economic issues. Already implemented in more than 70 countries to enable institutions to open their curriculums to foreign students, [...]

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Designers have become project managers. Though they are still primarily valued for their creative and technical skills – which are in itself a language – in the course of time designers have taken on other kinds of responsibility – such as being in a position to bringing together philosophers, sociologists, engineers, technicians, marketers, financial people, [...]

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I have recently given a lecture at the symposium organized by the IASDR – “International Association of Societies of Design Research” 2009* – a research-oriented conference presenting the work of a large number of researchers and
universities from all over the world. First we should congratulate the organizers of the event for gathering so many different [...]

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Because they have always considered business administration and management as mere business sciences based on analytical thinking; because they have always relied on research and its seriousness; because they have always strived to rationalize, codify and analyze the past to retrieve the sacrosanct “dogma” – in this field, no salvation without dogma, it seems – [...]

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This morning I was solicited by concerned parents: they were wondering if their still undecided child should rather enroll in a design school or a business school. I told them that after a five-year training in design, as a young graduate you possessed the resources to develop a solid marketing-and-management culture within a year or [...]

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In a number of higher education institutions, design has broken free from the traditional technical mould and become a managerial discipline. Designers have become managers of complex projects, bringing together engineers, marketers, philosophers, sociologists and artists. It is likely that teaching programmes are going to radically change in the coming years to adapt to the [...]

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Design schools are management schools… If I had said this ten years ago in front of an assembly of students and teachers I might have gone home tarred and feathered! And yet, design schools are management schools where design projects, creative and innovative initiatives are carried out.
In times past students were evaluated only based on [...]

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