Christian Guellerin

Free opinion about design education

23 July 2015

Design and Leadership?

Design has crossed over into a strategic dimension. In organizations that have made innovation their modus operandi, designers have no other choice but to assert themselves as leaders there within.

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16 June 2015

FDE Manifesto

France Design Éducation (FDE)
11 prestigious French design schools, which gathered in FDE, wrote this Manifesto which deals with the evolution of the designer’s responsibilities and with the academic curriculum.

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26 February 2015

Design school: the school for the managers of tomorrow

In 1994, professors from HEC published a book entitled, “SCHOOL FOR THE MANAGERS OF TOMORROW.” Its focus was on pondering the changes in teachings, methods of learning, frameworks, and more generally, how the changes in the environment and with regard to responsibility would take precedence over the growing number of management and business schools as [...]

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3 January 2015

The sky’s the limit: The career of “in house” designers

The 2nd Annual “Design, mode d’emploi” Forum was held on December 10, 2014 at the Paris Commodities Exchange. It was the chance to highlight the growing interest that businesses are showing in “in house” Designer career paths. This interest falls closely in line with the strategic relevance inherent in design. New career opportunities are popping [...]

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29 October 2014

“Made in France” takes backseat to “Designed by France”

When it comes to buying a car, or anything else for that matter composed of spare parts, what exactly does “Made in France” mean? Does this notion not go against the flow of French industry? Is there not something else out there that strives to fuse innovation, research and design? How about “Designed by France”?

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24 June 2014

Design and Corporate Social Responsibility: A matter of morals or personal gain?

A recent presentation given to the Regional Leaders of Western France led me not only to reflect on what binds Corporate Social Responsibility to the Design field, but also question the role that the designer plays there within. What if design were synonymous with “sustainable business?”

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12 May 2014

“No MOOC(*)? You’re a moron (*)!“

”MOOCs“ are in. Every college and school across the board has one: “No MOOC? You’re a moron.” What lies in store for universities and select business, engineering, and scientific schools once every ounce of knowledge will be available 24/7 online? How can we prove who we are and from where we come when we can be anywhere, anytime?

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14 February 2014

Education: Design, Creativity and Knowledge

Design and creativity should be taught at school. “Reading counting, creating” should be the new trilogy in elementary schools.

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14 October 2013

Design Management: Reawakening “manual labor”, or what Design schools are doing to address and appease the “doing” and “having done.”

Just as corporate competitiveness issues are more frequently dotting the economic landscape, where economists and politicians are perpetually, and somewhat in vain, setting up more Ministries, commissions and committees around “economic recovery plans” in a dire attempt to whisk Western countries out of what seems like a never-ending line-up of crises and get back on track with industrial growth models, how farfetched really is it to sit down and have a serious talk about “manual labor” as an answer, albeit a modest one, to the very slippery slope down which businesses in the Western world are sliding?

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17 June 2013

The Highs and Lows of “Design Thinking”

The buzzword going around these days is “Design Thinking.” Management just got a hold of its latest “holy grail.” Training programs are slowly popping up all over the place. The top American business schools seem to have tapped into a new trend and topic in management having caught the wave in innovation and society’s burning [...]

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